Thais are expected to splurge more during the annual vegetarian festival, which is split into two this year, with spending estimated at 51.4 billion baht.
According to the latest survey by the University of the Thai Chamber of Commerce (UTCC) involving 1,188 respondents nationwide, spending during the festival — which takes place over two nine-day periods from Sept 24-Oct 2 and Oct 24-Nov 1 — is expected to increase by 27.7% this year from 40.15 billion baht last year.
The figure represents a seven-year high, since the university started the survey in 2008.
This year’s event will persuade people to eat more vegetables and spend more, said Thanavath Phonvichai, vice-president for research at UTCC.
According to Mr Thanavath, food and raw materials are expected to enjoy the…
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